Your website should be more than a place to shop—it should be your most effective sales channel. I analyze your site’s performance, product presentation, and navigation to identify opportunities for improvement. From refining product detail pages to optimizing collections and search functionality, I ensure your Shopify store works as beautifully as it looks, guiding customers seamlessly from browsing to checkout.

Small changes can have a big impact on revenue. Using tools like A/B testing, heatmapping, and analytics reviews, I uncover where customers drop off and why. Then, I implement data-backed improvements to the user experience, messaging, and on-site flow—boosting conversions and increasing average order value without sacrificing brand integrity.

An online store can’t thrive on its own—it needs the right mix of traffic and touchpoints. I plan and execute strategies across key digital channels, from paid media and SEO to email, SMS, and organic social. By aligning campaigns with customer behavior and brand goals, I create a steady flow of qualified visitors who are primed to purchase.

Growth isn’t a one-and-done project—it’s an ongoing process. I build dashboards and reporting tools that track the KPIs that matter most to your business. These insights guide continuous refinements across your e-commerce experience, ensuring your store evolves alongside your customers’ needs and keeps delivering measurable results.

Whether it’s enhancing your Shopify store with custom features, connecting your email and SMS platforms, or selecting the right analytics tools, I ensure your tech stack works together to support both performance and scalability.

Your product assortment and how it’s presented can make or break the customer journey. I develop merchandising strategies and product storytelling that highlight your best-sellers, educate customers, and encourage discovery—boosting both conversion rates and average order value.